This is why people used to target misspelled keywords

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Now they can detect typos and assess what the user is actually searching for, like "cd player" instead of "cd playre." In addition to suggesting the corrected keyword, search engines will also display correctly spelled search results, which is a significant change from previous years.  – and why they shouldn't do it anymore. Should you target misspelled keywords for SEO? No , you should not target misspelled keywords for SEO.

Although some SEOs disagree, we have found after over 25 years in the industry that targeting misspelled keywords does not work for today's search engine optimization. From our point of view, this is a clandestine practice , and has been since the beginning. Future prospects Google logo “Our Australia Phone Number Data systems start by deciphering or trying to understand your entire search query.



From there, we generate the best replacements for the misspelled words in the query based on our overall understanding of what you are searching for. For example, we can infer from the other words in the query "average home coast" that you are probably looking for information on the "average cost of a house." PANDU NAYAK, GOOGLE FELLOW AND VICE PRESIDENT, RESEARCH Information source.